Expert Google Ads advice for in-house teams or those managing their own ads. Strategy, audits, troubleshooting, and second opinions from a 12-year specialist.
Book a consultationYou might be managing your own Google Ads, or you’ve got someone doing it in-house, or you’re working with another agency. Whatever the setup, if something feels off — flat performance, rising costs, unclear next steps — a second opinion can save you thousands.
I’m Stevie Morris. I’ve spent 12 years deep in Google Ads strategy, keyword research, audience targeting, and conversion tracking. I work with business owners and teams who want fractional expert support — not handholding, just sharp strategic advice when they need it.
Fractional consulting starts from £300/month, or we can quote specific projects (audits, strategy sessions, troubleshooting). The scope depends on your needs — that’s why we’ll talk first.
If you’ve got an in-house team or you prefer to own your ads strategy, I’m not here to replace them. I’m here to guide, challenge, and keep things honest. Do you actually need all those keywords? Is your landing page aligned to your ad copy? Can you really afford that audience?
These aren’t rhetorical questions. They’re the questions I ask every client. And I’m not afraid to deliver hard truths.
I’ve reviewed hundreds of ad accounts. Some are fine. Some have a few tweaks needed. Some are genuine disasters — wrong keywords, broken tracking, wasteful targeting. Whatever I find, I’ll tell you straight. My job is to make your ads work better, not to make myself look good.
No. I’ll advise alongside whatever you’re already doing. Whether you’re managing in-house, using an agency, or somewhere in between, I can add clarity and strategy without disrupting your setup.
No — I work with businesses anywhere in the UK remotely. That said, I specialise in ecommerce, D2C, and home services. If that’s you and you’re in Norfolk — East Dereham, Norwich, King’s Lynn, or beyond — I’m a fit.
Fractional support starts from £300/month for ongoing advising. Specific projects (audits, deep-dive strategy sessions, troubleshooting) are quoted based on scope. We’ll discuss your needs and give you a clear price.
If you’re doing £500–£2,000/month in ad spend and getting poor results, absolutely. That’s often where the biggest wins hide. If you’re spending under £300/month, you might not need fractional support yet — direct management could be more efficient.
We can talk about upgrading to full management. Or you might realise your ads are fine and you just needed peace of mind. Either way, we’ll be honest about what’s best for your business.
Yes. If you just want a diagnostic review — where your money’s going, what’s working, what isn’t — we can quote that separately. Often leads to ongoing advice, but no obligation.
Book a consultation and tell me what you're running. We'll discuss whether fractional support makes sense for your business, and I'll give you honest feedback on your ads.
Call 07410 907 104 Book a consultation