PPC Consultant for Neyland Businesses

For when you need a second opinion

You’ve got someone running your Google Ads — agency, in-house, or freelancer — but you’re not sure they’re getting it right. Or you’re managing it yourself and hitting a ceiling. That’s where fractional strategy consulting comes in. I come in, look at what you have, and tell you what’s working, what’s not, and what needs to change.

What I do

• Audit your account — keyword strategy, bid management, tracking, ad structure, waste. What you’re actually paying for versus what’s bringing revenue.
• Strategic advice — where to push, where to cut, what’s missing. Tailored to your business model, not generic.
• Recommendations — I give you a roadmap. You or your team execute, or I help oversee.

How it works

Send me access to your Google Ads account (read-only is fine for the audit). I spend a few days digging into performance data, structure, and tracking. Then we have a call where I walk you through findings, explain what’s happening, and outline options. You decide what to do next — maybe a full restructure, maybe one big change, maybe ongoing strategy calls. Price depends on scope, quoted after our first conversation.

The process

1. Initial callYou describe your setup and what prompted this. I ask questions about business model, current performance, and goals.
2. Account auditRead-only access to your Google Ads account. I spend time understanding what’s there, what’s working, and where the waste is.
3. Findings & recommendationsI present a report with concrete recommendations — what to change, why, and expected impact. We discuss options and next steps.