An independent expert voice for your Google Ads. Audit your account. Spot the waste. Advise your team. No conflict, no delivery pressure — just honest feedback.
Book a consultationYou’ve got someone managing your Google Ads — an agency, an in-house PPC person, a freelancer, a team. But you’re not 100% confident they’re doing it right. Costs are creeping up. Performance plateaued. You’ve heard conflicting advice and want a reality check.
That’s when you call in an independent consultant. No skin in the game. No delivery target. No commissions. Just expertise.
An agency has a delivery model — they need to keep you on monthly retainer. That shapes their advice. A freelance consultant has no such pressure. I can tell you that your ads are fine and you don’t need changes. I can advise you to drop a vendor. I can recommend you hire someone specific rather than signing a contract.
You’re competing for clicks in a London-level CPC market. Most consultants won’t dig deep enough to spot where that money is being wasted. Structural problems — bad keyword grouping, poor audience exclusions, inefficient bidding — all cost more in Hertfordshire than they would elsewhere.
Some clients want me to take over the account. Others just want hourly advice. Others want a monthly retainer but on their terms — not a broad management mandate, just targeted strategic work.
We’ll figure out what works for you on a call. Most consultations start as a once-off review, then evolve into ongoing advisory if there’s value.
That depends on scope. We’ll discuss it on a call. I offer one-off audits, hourly advisory, and monthly retainers. No set pricing — I price based on the work.
Absolutely. That’s actually a common reason people ask for a second opinion. I can audit what they’re doing, tell you what’s working and what isn’t, and recommend next steps.
That’s your choice. Some clients want me to advise and let their existing person implement. Others want me to take admin access and manage directly. We’ll figure out what fits.
A full account audit is usually 5–8 hours of work. Strategy work varies. I’ll scope it on the call and give you a clear estimate.
I’ll tell you that. Honestly. If there’s no waste and your strategy is sound, then you’re good. That’s a valid outcome.
You’re in the London commuter belt, which means CPCs are high and competition is fierce. That changes how you structure campaigns, manage negatives, and allocate budget. A consultant who understands regional cost differences will spot inefficiencies faster.
Schedule a consultation. Bring your account data (or links), and let's talk through what's working and what isn't. We'll sketch out next steps before you pay a penny.
Call 07410 907 104 Book a consultation