Book a Free Strategy Call →

Your ads are probably leaking money

Most Google Ads accounts waste 20–40% of budget on targeting that’s too broad, keywords that don’t convert, or campaigns with broken tracking. You don’t know this is happening because reporting hides it, or no one’s looking closely. I’m Stevie Morris. I audit Google Ads for businesses in Garforth and across West Yorkshire. I dig into the numbers, find what’s actually wasting money, and tell you exactly how to fix it. This is a one-off project — you get a detailed report with findings and recommendations, no pressure to hire me ongoing.

What a proper audit covers

Honest auditing means sometimes saying your ads are fine

I’ve done audits where the campaign was well-structured and actually performing. In those cases, I say so. Most audits do find inefficiencies, but not all. I’m not here to convince you to hire me; I’m here to tell you the truth.

Why audit now

If your ads have been running for more than a few months without a senior review, there’s almost certainly wasted spend in there. Tracking might have broken without anyone noticing. A bid strategy might be optimising for the wrong goal. Your audience targeting might be too broad. The sooner you know, the sooner you can fix it. For businesses in Garforth, Leeds, Pontefract, Tadcaster, Wakefield, Wetherby, Ossett, or anywhere else in West Yorkshire, a single audit can save you hundreds per month once you fix what’s broken.

How the audit process works

  1. Share accessYou give me read access to your Google Ads account, Google Analytics, and (if you have it) Google Tag Manager. Takes 5 minutes.
  2. Dig into the dataI spend a few hours pulling apart your campaigns, keywords, audiences, tracking setup, and performance history. I look for patterns and inefficiencies.
  3. Detailed reportI send you a clear report: what’s working, what isn’t, what’s wasting money, and exactly how to fix it. We can discuss findings on a call if you want.

What happens next is up to you

I give you the audit report. You can implement the recommendations yourself, hire your current agency to fix things, or bring me in to manage the account long-term. No obligation, no hard sell. That’s the deal.

Frequently asked questions

How long does an audit take?

I need read access to your accounts for a few hours. You get the full report within a week, usually faster.

What if I find out my agency is doing a terrible job?

Then you know. That’s valuable information. What you do with it is your choice — you can ask them to fix it, get a second opinion, or move to someone else.

Do you do audits for agencies in Garforth and West Yorkshire?

Sometimes. I prefer working directly with business owners, but I can audit for agencies if they ask. Call to discuss.

Will the audit tell me exactly how to fix everything?

Yes and no. For some things (keyword strategy, targeting, exclusions), the fix is clear. For others (creative testing, messaging), I’ll give direction but you’ll need to run tests to find the exact answer.

How much does an audit cost?

Cost depends on account size and complexity. I give you a fixed quote upfront before I start work. Call for a tailored estimate based on what you need.

What if the audit finds nothing wrong?

That happens sometimes. You still get the full report and the confidence that your account is set up well. That’s worth something.

Find out what's broken in your ads

Request a PPC audit. Tell me about your account, and I'll give you a fixed quote. If you approve, I'll dig in and send you a clear report with findings and recommendations. No obligation to hire me after.

Call 07410 907 104 Request a PPC audit