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Senior management, not junior oversight

I’ve spent 12 years running Google Ads. I’ve managed over £2M in ad spend directly—for ecommerce shops, D2C brands, plumbers, and home services contractors. I don’t hand accounts to trainees. When you work with me, you get senior strategy, hands-on daily work, and honest feedback about what’s working and what isn’t.

Most agencies in Formby and Merseyside run ads through a script. I run yours through strategy. That means real optimisation, not checkbox work.

What I do for you

Transparent pricing that scales with you

You don’t pay me a percentage of your ad spend. You pay a management fee. From £300/month, which covers up to £3,000 in monthly ad spend. Above that, it’s 10% of ad spend (e.g. £4,500 in spend = £450 management fee). Your ad spend goes directly to Google. No markups. No hidden fees.

For Formby businesses with smaller budgets, the £300/month option lets you get senior management without the agency overhead.

How we start

  1. Audit your current accountI run a full diagnostic. If you have existing ads, I tell you what’s working and what’s costing you money. No judgment—just data.
  2. Build your strategyBased on your goals and market, I design the campaign structure that’ll work for your business.
  3. Launch and optimiseI go live, monitor daily, and dial in performance. Real-time adjustments, not quarterly reviews.

Frequently asked questions

Do you work with small budgets?

Yes. The £300/month option is designed for businesses in Formby and nearby areas running £1k–£3k/month in ad spend. That gets you senior expertise without paying for a full agency team.

What if my ads are already running?

I’ll audit what you have. If it’s working well, I’ll make it better. If it’s wasting money, I’ll tell you and fix it.

How do you charge for ad spend?

You pay Google directly. I charge a separate management fee—from £300/month up to £3k spend, then 10% above that. No markup on your ad budget.

Can you manage accounts across Merseyside?

I’m based remotely and work across the UK. Geography doesn’t matter—your business in Formby, Southport, or anywhere else gets the same senior management.

What's your experience with my type of business?

I specialise in ecommerce, D2C brands, and home services—plumbers, contractors, that sort of thing. If you’re in one of those niches, I’ll be direct about what works and what doesn’t in your market.

Do you provide monthly reporting?

Yes. Clear, jargon-free reports showing conversions, cost per conversion, ROI, and what changed in your account. No vanity metrics.

Ready to upgrade your Google Ads?

Let's talk about your goals. I'll ask you three questions, give you honest feedback on what's possible, and tell you if management is the right fit. No pitch, no pressure.

Call 07410 907 104 Start a conversation