You have someone running your ads. You want a second opinion—or a strategy partner who can guide you without taking over. That's what I do.
Book a consultationYou might already have an agency, an in-house marketer, or someone running your Google Ads. But you’re not sure if the strategy is right. You’re seeing £10k a month in spend with no clear ROI. Or you’re getting mixed signals about what’s actually working.
That’s where fractional strategy helps. I come in, review what you have, and give you honest feedback about direction. Sometimes that means your current person is fine and just needs a different brief. Sometimes it means your strategy is fundamentally off.
You stay in control. I’m here to sanity-check decisions, challenge assumptions, and point out blind spots. Think of it as a senior advisor who knows your account inside out.
In Formby and across Greater Manchester, I work with three types of businesses:
Ecommerce and D2C brands trying to scale profitably. You know Google Ads works, but your margins are tight and every pound of ad spend has to count.
Home services businesses—plumbers, contractors, local tradespeople—with leads flowing in but no clarity on cost per job or lifetime value.
Companies with in-house teams who need strategic pressure-testing. Your marketer is capable, but you want an outside voice to validate the direction.
I don’t run your campaigns day-to-day. I review, advise, and guide. You or your team implement. It’s for businesses that want expertise and accountability without handing over full control.
Sometimes. If your current agency is open to input, yes. If they’re territorial, it gets awkward. We can discuss what makes sense for Formby and your situation.
Starting from £300/month for ongoing advisory. One-off reviews and specific troubleshooting quotes on a call, depending on scope.
Depends on your needs. Could be weekly calls, monthly strategy sessions, or quarterly deep dives. We design it around what you actually need.
It doesn’t matter. I work remotely across the UK. Location is irrelevant to strategy.
Yes. Audit reports, strategy briefs, campaign specs—whatever helps your team execute. No ambiguity.
Send me details about your current setup and your biggest question. We'll have a 30-minute conversation—I'll give you honest feedback and tell you if this is the right fit.
Call 07410 907 104 Book a consultation