PPC Agency for Southport Businesses

Who I am

I’m a freelance PPC consultant with 12 years running Google Ads for ecommerce, D2C, and home services businesses. I’ve managed over £2M in direct ad spend. I’m a Google Partner and Microsoft Ads certified. I work UK-wide, remote, and I take on a handful of accounts each year. No juniors touch your campaigns — you work with me directly.

What I do

• Strategy & setup — Structure campaigns correctly from the start, not salvaging chaos later.
• Ongoing management — Weekly optimisations, bid adjustment, audience tuning, creative testing. I assume you’ve got a proper conversion pixel; if you don’t, we fix that first.
• Reporting that matters — What’s working, what isn’t, where the waste is. No vanity metrics.
• Honest conversations — Sometimes your ads are fine. Sometimes your problem isn’t PPC. I’ll tell you both.

The pricing model (transparent)

Base fee from £300/month covers accounts up to £3,000/month ad spend. Above that, it’s 10% of total monthly ad spend — so a £5,000/month account costs £500/month. You pay Google directly; I don’t markup.

Why this works for Southport businesses

Whether you’re in Southport, Formby, Lytham St Annes, Ormskirk, or anywhere else in Merseyside, the same playbook applies: proper funnel structure, realistic ROAS targets, local intent matching. I focus on your actual profit margins, not impression volume.

How we start

1. Audit & chatWe review your current setup (if you have one), discuss your profit margins and real sales targets, not vanity metrics.
2. Strategy & structureI design the campaign structure, keyword strategy, and audience approach that matches your business, not the template.
3. Go liveBuild, test, launch, then manage ongoing. You hear from me weekly with adjustments and progress.