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Most Google Ads accounts leave money on the table

You’re spending money with Google. But is every click worth it? An audit answers that question. I’ll dig into your account data, cross-reference your conversion tracking, identify the waste, and tell you exactly what to fix. No ongoing commitment—just a fixed-scope findings report you can act on yourself or hand to someone else.

What an audit covers

The London CPC problem

Bexhill-on-Sea is in the London commuter belt, which means you’re fighting London-level competition for clicks. Every pound wasted here is a pound you can’t spend on something that works. That’s why precision matters.

You get a findings report, not a sales pitch

The audit ends with a clear list of findings—things that are broken, things that could be better, quick wins, and structural changes. You can implement them yourself, hand it to your current team, or hire me. Either way, you’ll know exactly what’s wrong and what it costs you monthly.

The audit process

  1. Information gatheringI ask about your business, what you’re selling, who you’re targeting, and what a conversion is worth to you.
  2. Account deep-diveI pull full data—campaigns, keywords, ads, conversion tracking, quality scores, search term reports, device performance. Everything.
  3. Findings reportI write it up: what’s working, what’s wasted, priority fixes ranked by impact, implementation notes. You get a call to walk through it.

Frequently asked questions

How much does a PPC audit cost?

I quote audits on a per-engagement basis after our initial conversation. It depends on account size and complexity, but I always tell you upfront what to expect. Call to discuss.

Do audits cover all regions, including Bexhill-on-Sea and East Sussex?

Yes. I audit accounts serving Bexhill-on-Sea, Hastings, Battle, Eastbourne, Hailsham, and anywhere else. Regional context matters—especially here, where London-level CPCs affect your budget.

What if my account is too small?

There’s no minimum. If you’re spending £500/month with Google, that’s worth auditing. But very small accounts might not justify a full audit—on a call, I’ll tell you honestly.

Can I get a sample audit?

No, but I’ll give you a free 15-minute account health check on our call. That’ll tell you whether a full audit makes sense.

What happens after the audit?

That’s your choice. You can implement the findings yourself, hire your current team to implement them, or hire me for ongoing management. The audit is fixed-scope; there’s no obligation beyond that.

How soon can you turnaround an audit?

Usually within a week of getting account access. For larger accounts, might be 10 days. I’ll confirm timing upfront.

Find out where your Google Ads budget is going

Request an audit and we'll set up a time to talk through your account. No pressure, just honest feedback on what's working and what's bleeding money.

Call 07410 907 104 Request a PPC audit