One-off diagnostic: find wasted spend, tracking gaps, and quick wins in your Google Ads account.
Request a PPC auditYou set up Google Ads yourself, or someone else did. You’ve been running campaigns for weeks or months. You get leads or sales, so it feels like it’s working. But something nags at you: is this ROI normal? Should we be spending this much? Are we targeting the right people?
Most accounts I audit have significant waste hidden inside them. Bad keyword targeting. Poor quality scores. Landing pages that don’t match the ad. Tracking misconfigured so you don’t know which clicks actually convert. Audiences that sound good but convert terribly. These issues don’t show up in a quick dashboard glance.
This is where audits often uncover big problems. Many accounts have broken conversion tracking or incomplete setup. You think a lead is worth £50, but your tracking only captures 60% of them. Or you’re tracking form submissions but not phone calls. Or you’re attributing everything to Brand keywords when the real converters are product keywords.
I’ll check your conversion setup, validate it against your actual business data, and flag gaps. If there are quick fixes, I’ll show you how to implement them yourself.
This is a diagnostic service. You get a report and recommendations. Whether you implement them yourself, hire someone else, or ask me to do the work — that’s up to you. Audits are fixed-scope. The cost is based on account size, and I’ll quote you on a call.
If you’re running ads in the Cardiff market or targeting Gwent and surrounding areas — Caerphilly, Talbot Green, Newport — your audit will account for local competition, CPCs, and audience behaviour. Some markets convert cheaper than others. Some keywords cost twice as much because competition is fierce. A good audit factors this in.
Audit pricing depends on account size and complexity. I’ll give you a quote after a brief call about your business and account history. It’s a fixed fee, paid upfront.
Typically 5–7 business days from access to final report. If your account is very large or complex, it might take longer. I’ll let you know upfront.
You get the findings regardless. If you disagree with a recommendation, ask questions on the debrief call. I’m happy to explain my reasoning. But audits aren’t negotiable — I tell you what I find.
Yes. I ask for read-only access only. I never make changes during an audit (unless you ask me to). All account access is logged. You can revoke my access anytime.
That’s your choice. Some clients implement recommendations themselves. Some ask me to do ongoing management. Some hire someone else. The audit stands on its own.
Yes. I audit accounts across the UK, including Cardiff, Gwent, Caerphilly, Newport, and surrounding areas. Regional market dynamics are part of my analysis.
Request an audit and I'll send you a quote. No pressure, no long-term commitment. Just a clear diagnostic report and recommendations you can act on.
Call 07410 907 104 Request a PPC audit