Google Ads Audit for Rhyl Businesses

What an audit finds

An audit is a single, deep review of your Google Ads account. I look at everything: campaign structure, keyword waste, conversion tracking accuracy, bidding strategy, ad quality, and money leakage.

Most businesses find at least one thing costing them £200–£500/month in wasted spend. Tracking issues are especially common — your conversion numbers are wrong, so you’re optimising blind.

I’ve done hundreds of these. Usually takes 4–6 hours and I send you a written report with findings and a priority list of fixes.

The audit covers

• Campaign structure — are your campaigns and ad groups organised for control and scale?
• Keywords — what’s wasted, what’s missing, what’s off-topic?
• Bidding — are your bids aligned with actual margins and priorities?
• Conversion tracking — is it accurate, or is your data lying to you?
• Ad copy — is it compelling, on-message, or generic?
• Monitoring — do you have alerts set up to catch problems early?

This is not management

An audit is one-time. You pay for the review and the report. I don’t implement anything unless you ask. No ongoing fees, no contract. You take the report and decide what to do with it — hire me, give it to your agency, do the work yourself, or ignore it.

I do this because I’d rather you know the truth about your account than guess. And sometimes a good audit is all a business needs to fix things in-house.

The audit process

1. BriefYou give me access to your Google Ads account and tell me what matters to you (margin, ROI target, priority campaigns).
2. Deep reviewI spend 4–6 hours in the account, checking structure, data, wasted spend, and tracking. I take detailed notes.
3. Report + callI send a written report with findings and a priority fix list. We do a call to walk through it and answer questions.