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When you need a second opinion

You’ve got someone running your Google Ads — an agency, a junior, or you’ve got some skills yourself. But you’re not 100% sure it’s right. Or you’re spending a lot and want a reality check from someone senior.

That’s where I come in. I don’t take over your account. I review it, tell you what’s working and what’s not, and guide your team (or existing agency) on next steps.

I’ve spent 12 years in Google Ads, managed £2M+ in direct spend, and I’m a Google Partner. I can usually spot problems in an hour that cost you hundreds a month.

What consulting covers

This works best when

You have someone already in place — an agency, a freelancer, or an in-house person — but you want senior-level eyes on the work. Or you’re managing your own ads and you’re good, but you want strategic guidance on scaling or optimisation.

You’re not looking for hands-on management (that’s the agency service). You want advice, accountability, and a sanity check. You or your team execute.

How it works

  1. Initial auditYou give me access to your account. I review structure, keywords, bidding, tracking, and ad performance. Usually takes 4–6 hours.
  2. Findings callI walk through what I found, what’s working, what’s not, and what the priorities are. You ask questions.
  3. Ongoing check-insMonthly or quarterly calls (your choice) to review new data, discuss strategy, and make sure you’re on track.

Honest feedback, no BS

If your current agency or team is doing solid work, I’ll say so. If it’s a mess, I’ll tell you exactly why and what to fix. I’m not here to sell you a full takeover — I’m here to make sure your ad spend is smart.

Frequently asked questions

What does consulting cost?

From £300/month depending on scope and frequency of check-ins. We’ll discuss what you need and I’ll give you a tailored quote on a call.

Can I keep my current agency?

Absolutely. This works great if you’ve got an agency in place but want a senior review. I’m the external sanity check.

Do you work with Rhyl-based teams?

Yes. I work UK-wide and I’ve consulted for businesses in Wales and North West England, including the Rhyl and Llandudno area.

How hands-on do you get?

I advise and guide. I don’t log in and make changes unless you ask me to for a specific issue. Your team or agency handles implementation.

What if I don't have anyone managing ads yet?

Then I’d recommend the full management service — it’s faster and more reliable than teaching yourself or your team from scratch. Consulting works better when you’ve already got infrastructure in place.

How often do we talk?

That’s up to you. Some clients want monthly check-ins, others quarterly. We’ll agree at the start and adjust if needed.

Want a senior review?

Book a consultation. Tell me about your current setup, and we'll discuss what you need and what it'd cost.

Call 07410 907 104 Book a consultation