Already have someone running your ads? I audit, advise, and second-guess. Senior strategic input without the full management overhead. From £300/month.
Book a consultationYou’ve got a freelancer, agency, or in-house person running your Google Ads. They’re probably fine. Maybe they’re good. But you don’t know if your CPCs are reasonable, if your landing pages are losing people, or if you’re leaving money on the table.
That’s where I come in. I don’t take over day-to-day. I audit what’s happening, spot the gaps, and advise on strategy. Think of me as the senior advisor who knows where the waste usually hides — and where the opportunity usually is.
High CPCs due to London commuter belt competition, and a tendency to overspend on brand search when locals are cheaper and more likely to convert. I help you spend smarter without abandoning what works.
If your person is competent and your account is healthy, replacing them is daft. But they probably need a senior reviewer. Most accounts I see have one or two structural problems: a campaign that should be split, a negative keyword list that’s too broad, landing pages that are converting 25% worse than they should.
I spot these. I advise on fixes. I leave your existing team to execute — or you execute yourself if you prefer. It’s cheaper than a full management fee, and it’s better than flying blind.
No. That’s between you and them. I advise you privately. What you do with that advice is your call. Some clients use it to train their team; others use it to switch. Both are reasonable.
Nearly always. Most accounts have drift — campaigns that should be split, keywords that are too broad, landing pages that need testing. It’s rarely catastrophic, but it usually costs 15–30% in wasted spend.
Absolutely. I work remote across the UK. Chesham and Buckinghamshire businesses especially benefit from fractional oversight because local competition is fierce and the nuances matter — I know the terrain.
Easy. If we audit your account and you like what you see, we can switch to full management. The £300/month minimum still applies. I’ll take over from your existing person and carry the account forward.
Agencies sell you ongoing full management at a premium. I’m providing strategic input and oversight. You keep your existing operator or hire someone junior and cost-effective — I just make sure the direction is sound.
Yes. I’m certified in Google Ads and Microsoft Ads. I audit all platforms you’re running. The principles are the same — avoid waste, test, scale what works.
Let's talk about your Google Ads setup and find out what's working, what's wasteful, and what opportunity you're missing. No obligation to hire ongoing consulting — the audit stands on its own.
Call 07410 907 104 Book a consultation