Expert second opinion and fractional strategy. I audit your ads, spot the waste, and guide your team or agency toward better decisions.
Book a consultationYou have someone running your ads — maybe in-house, maybe an agency. But you’re not sure if they’re doing it right. Or you’ve got a specific problem: wasted spend, a campaign that won’t scale, tracking gaps, creative that isn’t converting. You need a senior opinion.
That’s what I do. I come in, audit your account, find the gaps, and either fix them directly or advise your team on how to fix them. No takeover required. No long-term commitment. Just expertise when you need it.
Maybe your agency is good but you want a second opinion before a big spend increase. Maybe you’re in-house and you’ve hit a ceiling on performance. Maybe you’ve got a product-market fit question: does Google Ads make economic sense for your model? That’s when you call.
I’ve spent 12 years untangling ad accounts and spotting the decisions that separate good ROAS from great ROAS. I’ll tell you the truth, even if it’s not what you want to hear.
If your ads are already performing well, I’ll tell you. Not every business needs an overhaul. Some just need tweaks. We’ll figure out which one you are on the call.
An agency manages your campaigns day-to-day. I advise and review. If you want hands-off management, hire an agency. If you want senior-level strategy and oversight without the full takeover, I’m your consultant.
Not unless you ask. I audit, advise, and review. Your team or agency stays in control. I just make sure the decisions are sound and catch issues before they cost money.
Depends on scope. A one-off audit is quoted based on the work. Ongoing fractional advisory starts from £300/month, but we’ll talk through your specific needs on a call and give you a tailored price.
Absolutely. I’ve worked with plenty of Greater Manchester and Droylsden businesses. Local service areas, regional competition, and geographic targeting are all part of the strategy.
We talk about it. Sometimes I advise your team on how to fix it. Sometimes I offer to implement it directly. It depends on what makes sense for your business and your budget.
Let's have a conversation. Tell me what's working, what isn't, and what you're trying to figure out. Then I'll tell you what I see.
Call 07410 907 104 Book a consultation