PPC Consultant for Felixstowe Businesses

You already have someone. You want a senior second opinion.

Maybe you’ve got an internal person running ads. Maybe you’re working with an agency but something feels off. Or you’re just not sure if you’re optimising the right way. That’s where fractional consulting comes in. I come in, look at what’s happening, tell you honestly what’s working and what’s not, then either advise your team or take pieces off their plate.

What I actually do in consulting mode

• Strategy review — Audit your goals, bid strategy, audience setup, and keyword structure. Tell you where the logic breaks.
• Second opinion — You’re unsure about a campaign change or structure. I review it, give you the call.
• Fractional management — I handle specific parts (bid management, audience expansion, creative testing) while your team or agency handles the rest.
• Training & handover — Show your team what matters and what doesn’t, so they can manage better independently.

This works especially well if you're between agencies or growing fast.

Startups and scaling ecommerce often hit a point where in-house isn’t enough but an agency commitment feels wrong. Fractional consulting fills that gap. You get senior eyes without the overhead. And because I work across dozens of accounts, I spot patterns your isolated team might miss.

How fractional consulting starts

1. Initial conversationYou tell me what’s on your mind—strategy worries, team capacity, specific problems. I ask questions to understand the real issue.
2. Quick audit or strategic reviewDepends on your need. Might be 2–4 weeks of part-time work, or a one-off deep dive. We scope it together.
3. Recommendations or ongoing supportEither I hand you a written strategy and step back, or I stay on retainer to review changes your team makes. Your call.