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You have ads. They might be working. They might not.

Most businesses in Wivenhoe and Essex either run their own ads (and burn money without knowing why) or work with an agency that changes things constantly but never explains the logic. That’s not strategy—that’s noise.

I come in as a senior advisor. I audit what you’ve got, diagnose the real problems, and either tell you how to fix it yourself or take over the wheel. Depends what makes sense for your business.

What I look for in an audit

The fractional model

You have someone managing ads, but you want a second opinion or senior oversight. I work with your existing setup—a few hours a month, reviewing decisions, spotting risks, advising on strategy. No interference, just insurance and guidance.

When advisory works best

If you’ve got a decent foundation (someone running your ads, or you running them yourself) and you want to avoid expensive mistakes, fractional consulting is cheap insurance. It’s also brilliant if you’re between agencies and need a neutral third party to tell you what’s actually working.

The advisory process

  1. AuditI review your account(s), tracking, historical data, and what you’re trying to achieve.
  2. DiagnosisI write a plain-English summary: what’s broken, what’s working, and ranked priorities to fix.
  3. RecommendationsFor each problem, I tell you whether you can fix it, or whether it needs someone hands-on.
  4. Follow-upYou decide: one-off consultation, ongoing advisory hours, or full handover to me. No obligation beyond the diagnosis.

Pricing

Advisory work is quoted on a call. We’ll discuss your account size, how often you need feedback, and what “success” looks like. Most consultants charge from £300/month for fractional work; we’ll tailor something that fits.

Frequently asked questions

Do I have to commit to long-term consulting with you?

No. We can do a one-off audit, or set up recurring monthly calls. Either works. If long-term advice makes sense, we’ll frame it clearly—usually a month-to-month arrangement.

What if I want you to just take over instead?

Then we’d move to managed Google Ads. Pricing is from £300/month (which covers up to £3,000/month ad spend), then 10% above that. We’d start with a strategy call to see if it’s a good fit.

Can you audit a Wivenhoe or Essex business?

Yes. I work UK-wide remotely. Essex businesses, whether in Wivenhoe, Colchester, Brightlingsea, or beyond, are familiar territory.

How deep does an audit go?

We’ll review everything that affects performance: tracking, campaign structure, keywords, bids, creative, historical data, and where money’s wasted. It’s thorough enough to action, not a vague report.

What if your audit says 'everything's fine'?

Then everything’s fine. I’m not here to upsell you; I’m here to be honest. If your ads are working well, you’ll hear that clearly.

How much does an audit cost?

That’s quoted on a call. It depends on account complexity and what you want from it. Book a consultation and we’ll size it together.

Get a senior opinion on your Google Ads—no obligation

Let's talk about what you're trying to achieve, what's working, and what isn't. I'll give you honest feedback and next steps.

Call 07410 907 104 Book a consultation