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You Don't Always Need a Full Management Takeover

Maybe you have someone running your Google Ads already. Maybe they’re doing okay but you’re not confident. Maybe you just want a senior second opinion before scaling spend. That’s where fractional consulting comes in — you keep the relationship you have, but you get a check-in from someone who’s been doing this since 2012.

What Advisory Looks Like

Not a Full Takeover

I advise and troubleshoot. You (or your current team) still execute. If you want me to take the wheel entirely, that’s management — same transparent £300/month model.

Common Reasons to Bring Me In

Your ad spend has been flat for six months. Your conversion tracking broke and nobody’s fixed it. You’re about to 3x your budget and you want an expert read before you commit. You’ve got a new product and you don’t know which campaign angle to lead with. You’re in Leigh, Wigan, Atherton — the market’s local, but the problems are universal.

How Consulting Works

  1. Initial consultationYou tell me what’s happening, what you’re unsure about, and what you’re optimising for.
  2. Audit (if needed)I review your account and note gaps, wastes, and opportunities.
  3. Ongoing check-insMonthly or quarterly — we review, adjust strategy, answer questions.

Frequently asked questions

How much does consulting cost?

Starts from £300/month for regular advisory. Depends on scope — I’ll quote on a call based on what you actually need.

Do you need to access my Google Ads account?

Yes. I’ll need read access at minimum, usually write access so I can test and adjust. Everything stays in your account, under your control.

Can you help if I'm in Greater Manchester but not Leigh?

Absolutely. UK-wide remote. Same expertise whether you’re in Leigh, Atherton, Hindley, or anywhere else.

What if my problem is just a small fix?

Then it’s a quick call. I charge on an as-you-go basis or monthly retainer — we’ll work out what makes sense for you.

Do you take clients running ads on other platforms (Facebook, TikTok)?

My focus is Google Ads (Search, Shopping, YouTube). If you’re running Google alongside other channels, I can advise on the Google side.

Can I upgrade to full management later?

Yes. If advisory turns into ‘I’d rather you just run this,’ we move to the management model. No contract lock-in either way.

Get a Senior Google Ads Check-In

Book a consultation. We'll talk through where you are, where you want to be, and whether fractional strategy makes sense.

Call 07410 907 104 Book a consultation