Strategy, audits, and second-opinion consulting for businesses running their own ads or working with an agency. 12 years in Google Ads, honest advice, no BS.
Book a consultationI don’t take over your campaigns. Instead, I audit them, spot what’s broken, and hand you (or your team) the roadmap to fix it. If you already have someone running ads and want a second opinion, or you’re running them in-house and need strategic guidance, this is the fit.
Some teams want to own their ads. Fair enough. But Google Ads is intricate — bid strategies, keyword architecture, creative testing, conversion tracking — and one missed detail costs thousands. Consulting lets you stay in control while tapping 12 years of Google Ads experience.
You’re in the London commuter belt — CPCs are high and competition is stiff. That means your bid strategy, quality score, and creative testing need to be tight. I’ve managed £2M+ in ad spend directly; I know exactly how to build campaigns that work in pricey markets like yours.
It depends on scope. A one-off audit is different from ongoing fractional leadership. I charge from £300/month for fractional work, or I’ll quote a specific engagement on a call. Get in touch and I’ll scope it properly.
Absolutely. Bring me in to review their work, spot gaps, and provide a second opinion. Many teams find that independent review uncovers hidden cost savings.
Yes — ecommerce, trades, services, local lead generation. If your business relies on Google Ads revenue, consulting makes sense. The CPCs in Essex are high, so strategic work pays for itself fast.
Depends on the engagement. One-off audits are usually a single deep dive plus a debrief. Fractional retainers typically run monthly check-ins. I’m flexible on cadence.
That’s the point of a second opinion. I’ll be direct and explain my reasoning. You decide whether to follow it. I’ve caught expensive mistakes this way — and sometimes confirmed that the current approach is sound.
Let's talk. A quick consultation call will give you clarity on what's working, what's not, and a clear next step. No pitch, just honest assessment.
Call 07410 907 104 Book a consultation