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Google Ads run by someone who actually knows what they're doing

Most PPC agencies in the North East hand your account to a junior once it’s set up. You get a monthly report full of vanity metrics and a call where nobody can explain why your cost-per-lead went up.

I’m Stevie Morris. I’ve spent 14 years managing Google Ads and over £3 million in ad spend directly — not delegated, not supervised. Every search campaign, every shopping feed, every Performance Max experiment: me.

That collective experience comes with your account — without the agency overhead or the revolving door of account managers.

What's included in managed Google Ads

Honest about what Google Ads can and can't do

If your margins are too thin to make paid search work, I’ll tell you on the first call. If your landing page will kill the conversion rate before the ads even matter, I’ll say that too. I’d rather lose a prospect than take on a client whose ads can’t succeed.

Specialists in ecommerce and home services

I work in two niches because depth beats breadth. For ecommerce and direct-to-consumer brands, I understand product feed quality, Shopping campaign architecture, and how to build ROAS at scale without trashing margin. For home services and trades businesses across County Durham — heating, roofing, landscaping, glazing, construction — I know how to generate quality lead volume without paying for tyre-kickers.

If your business sits outside these areas, I’ll tell you upfront whether I’m the right fit.

How we get started

  1. Free strategy callWe spend 30 minutes on your business, your current ads situation, and what success looks like. No sales pitch — just an honest conversation.
  2. Account reviewI look at your existing campaigns, tracking setup, and landing pages before agreeing to take anything on. If I can see obvious problems I’ll flag them on the call.
  3. Proposal and start dateYou get a clear scope and a transparent fee. If it makes sense for both of us, we agree a start date and get going.
  4. Ongoing managementFrom month one, your account gets regular attention, monthly reporting, and direct access to me whenever you need it.

Transparent pricing — no surprises

Management starts from £300/month. That covers accounts spending up to £3,000/month on ads. Above that, the fee is 10% of your ad spend — so £4,500/month in ad spend means £450/month in management fees. Your ad spend goes directly to Google with no markup from me.

There’s no hidden retainer for reporting, no charges for account access, no fees for pausing campaigns when you go quiet in January. What I quote is what you pay.

Frequently asked questions

Do you work with businesses based in County Durham specifically?

Yes. I work UK-wide remotely, so County Durham businesses get the same senior-led management as any client. Being local to the region isn’t a requirement — what matters is that the business model suits paid search.

How is this different from a large PPC agency?

At most agencies, a senior strategist sells the account and then hands it to a junior to run. With me, the person you speak to is the person managing your campaigns every week. That’s the core difference.

What ad spend do I need before this makes sense?

There’s no hard minimum, but Google Ads needs sufficient budget to gather data and optimise effectively. We’ll discuss what’s realistic for your sector and goals on the strategy call.

Do you manage Microsoft Ads or Meta as well?

I’m Google Partner and Microsoft Ads certified, so I can manage both Google and Bing. Meta is outside my core focus — I’d rather be honest about that than overextend.

What sectors do you focus on for County Durham clients?

Ecommerce and home services trades are my two niches. County Durham has a strong trades sector — heating engineers, builders, roofers, glaziers — which is an area I have real depth in.

Ready to talk about your Google Ads?

Ask for a free 30-minute strategy call. We'll look at your current situation honestly and work out whether managed Google Ads makes sense for your business.

Call 07410 907 104 Start a conversation