A one-off diagnostic of your Google Ads account — finding where budget is being wasted, where tracking is broken, and what's holding your campaigns back. No obligation to work together afterwards.
Request a PPC auditIn 12 years of working in Google Ads, I’ve reviewed hundreds of accounts. The vast majority have at least one significant issue — wasted budget on irrelevant search terms, broken conversion tracking, bid strategies that don’t match the account’s data volume, campaign structures that looked fine in year one but are actively hurting performance now.
An audit is the fastest way to find out what’s actually going on in your account. Not what the dashboard says, not what your agency tells you — what’s actually there when someone senior looks at it properly.
A clear written report that tells you what’s good, what’s wrong, and what I’d prioritise fixing. I don’t pad audits with observations about things that don’t matter — you get the findings that are actually worth acting on, in plain English.
If there are quick wins — things you or your team can fix immediately — I’ll flag those separately. If there are structural problems that need more work, I’ll explain what’s involved. You decide what to do with it. There’s no pressure to continue working with me once the audit is done.
I work with businesses across Brighton and Hove, and across the wider region including West Sussex, East Sussex, Surrey, Kent, and Greater London.
An audit is a fixed-scope piece of work. You get the findings, you decide what to do with them. Some clients use the report to brief their existing agency. Some fix things in-house. Some come back to me for ongoing management. All of those are fine outcomes — my job is to give you accurate information, not to push you towards a particular next step.
Yes. I work with businesses across Brighton and Hove and the surrounding area — East Sussex, West Sussex, Surrey, Kent, and Greater London. Everything is done remotely, so location doesn’t affect the process.
It depends on the size and complexity of your account. I’ll give you a tailored quote on a call — there’s no fixed price list because scope varies significantly. Request a call and we’ll figure out what makes sense for your situation.
No. The audit is a standalone piece of work with no obligation attached. You can take the report and do whatever you want with it — hand it to your existing agency, fix things in-house, or come back to me. All fine.
Read-only access to your Google Ads account is sufficient. I don’t need to make any changes to your campaigns during the audit — I’m there to observe and document, not to touch anything.
Most free agency audits are lead generation exercises — they’re designed to find enough to justify a pitch, not to give you a genuinely useful picture of your account. This is a paid, thorough review by someone with 12 years of experience who has no incentive to oversell problems or downplay things that are working.
Then I’ll tell you that. If your account is in good shape, the report will say so. I’m not going to invent problems to justify the engagement. Honest findings are the whole point.
Request a PPC audit and we'll start with a call to scope out what needs to be looked at. No commitment beyond the audit itself.
Call 07410 907 104 Request a PPC audit