Google Ads Audit for Lowestoft Businesses

What a PPC audit finds

You’ve been running Google Ads for a while. The spend is happening. But you don’t have a clear picture of what’s actually working. An audit is a diagnostic: we go deep into your account, check tracking, find money flowing nowhere, spot low-efficiency keywords, and flag setup mistakes.

What we look at

• Conversion tracking — is Google actually recording your sales, leads, or form fills? A broken pixel kills everything.
• Keyword performance — which searches are profitable? Which ones are leeches?
• Ad relevance — are your ads actually matching user intent, or just fishing?
• Budget allocation — are you overspending on low-return channels?
• Negative keywords — what should you be blocking?
• Landing pages — do your ads point to the right place, or are they sending cold traffic to your homepage?

The output

You get a written report: what’s broken, what’s wasting money, what’s working, and a priority list of fixes. I quote each fix separately — you’re not obligated to hire us to implement. The audit is a one-off, no strings.

How the audit works

1. Grant accessYou give us read access to your Google Ads and Google Analytics (or tell us what data you have).
2. Deep diveWe spend 3–5 working days in your account. We test, we measure, we document.
3. Report & callWritten findings, a priority list, and a call to walk through the recommendations.