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What's actually happening with your Google Ads?

You’re running ads, traffic is coming, but you don’t have clear visibility into what’s working and what’s burning cash. An audit finds that. No 30-page fluff report — just real findings on waste, missed opportunities, and tracking problems. You get a clear picture of where optimisation starts.

A PPC audit typically finds

No obligation. No hard sell.

You get the audit, you decide what to do. Maybe you fix it in-house, maybe you hire me for ongoing management, maybe you stay as you are. My job is to give you clear facts.

What the audit covers

Deep review of account structure, campaign setup, bidding strategy, keyword quality and relevance, ad copy performance, landing page alignment, conversion tracking accuracy, audience targeting, and compliance. I pull data, test logic, and give you a prioritised list of what matters most.

How an audit works

  1. Scope callQuick chat about your ads, goals, and what you want reviewed.
  2. I audit your accountSpend 1-2 weeks deep in the data. I don’t touch anything — observation only.
  3. Findings reportClear summary of waste, gaps, and top 3-5 priorities for improvement.
  4. Debrief callWalk through findings, answer questions, discuss your options.

Frequently asked questions

How much is a PPC audit?

Depends on account size and complexity. We’ll quote after an initial chat about your setup. Request an audit and we’ll scope and price it properly.

Do you audit accounts in Great Yarmouth specifically?

Yes. I audit accounts across Norfolk and beyond. I’m UK-wide remote, so geography doesn’t matter — what matters is your account data and what it reveals.

What if my current agency won't give you access?

That’s a red flag. Reputable agencies allow audits. If they’re blocking it, we should probably talk about why. But first question: can you ask them to grant temporary audit access?

What happens after the audit?

You get a clear report. If you want me to fix issues, we can talk about ongoing management. If you want to handle it yourself, that’s fine. The findings are yours to use however you want.

How long does an audit take?

Usually 1-2 weeks from start to debrief call, depending on account size. Small accounts move faster. We’ll give you a realistic timeline after the initial scope call.

Find out what's really happening with your ads

Request an audit. I'll review your account and give you clear, actionable findings. No sales pitch — just facts.

Call 07410 907 104 Request a PPC audit