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What a PPC Audit Finds

You’ve been running Google Ads for months. You’re spending money every week. But you’re not sure if it’s working—or you suspect something’s broken. An audit answers that. I dig into your account data and landing pages, spot what’s costing you the most with the worst return, and pinpoint where your conversions are (or aren’t) being tracked. The output: a prioritised list of problems you can fix, whether you hire me to do it or handle it in-house. Most Olney businesses we audit find 20–40% of their spend is essentially wasted on poor targeting or tracking issues—and fixing it often costs nothing.

The Audit Covers

No Pressure, No Lock-In

The audit is fixed-scope and one-time. I’ll give you a report and recommendations. If you want me to implement fixes, we’ll talk about ongoing management. If you’d rather do it yourself or pause Google Ads altogether, that’s fine. This is diagnosis, not a sales pitch.

Audit Timeline

  1. Access requestYou grant me view-only access to your Google Ads account for 4–6 weeks of data.
  2. Deep diveI analyse keywords, ads, landing pages, and conversion tracking. I may ask clarifying questions about your business goals.
  3. Report & callYou get a detailed report with findings and fixes, ranked by impact. We have a 45–60 minute call to walk through it.

Frequently asked questions

How much does an audit cost?

I quote based on account complexity and data volume. Call for a tailored quote.

How long does an audit take?

End-to-end, about 2–3 weeks. You’ll have the report within that window.

What if your audit finds nothing wrong?

Then I’ll tell you. I’ve reviewed accounts that are already performing well. If that’s you, I’ll say so—no upsell.

Can you audit Google Ads for an Olney business?

Yes. Olney’s in a competitive area for Google Ads, so audits here often find targeting and landing-page issues that, when fixed, significantly improve ROI.

Do I have to hire you after the audit?

No. The audit is standalone. If you want to implement the fixes yourself, go ahead. If you’d like me to handle it, we’ll discuss ongoing management and fees.

How is an audit different from ongoing management?

An audit is a one-off diagnosis. Ongoing management is hands-on optimisation month-to-month. You might do an audit first, then hire me to implement changes and manage the account going forward.

Get a Clear Picture of Your Ads

Let's audit your Google Ads account and find out where your money is really going.

Call 07410 907 104 Request a PPC audit