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You're Spending Money on Google Ads. Is It Working?

Most Redcar businesses I meet have been running ads for months or years and have no idea if they’re actually profitable. Why? Usually because nobody has properly audited the account.

I do diagnostic PPC work: I get into your account, check every setting, trace every pound, and tell you honestly what’s working and what’s leaking budget.

What the Audit Covers

What We Usually Find

In the last 50 audits, I’ve identified an average of three major issues per account — bad keyword matching, no conversion tracking, ads pointing to generic landing pages. Most clients don’t realise they’re paying for clicks that’ll never convert.

The Output

You get a written report: findings, priorities, and recommendations. Clear, honest, no fluff. If the account is fundamentally sound, I’ll say so. If it needs work, I’ll tell you what and roughly why. Whether you fix it yourself, hire someone, or ask me to do it — that’s your call.

The Process

  1. Kickoff callYou give me access to your Google Ads and Google Analytics accounts and tell me your business goals.
  2. Deep diveI spend 4–6 hours auditing: settings, keywords, copy, landing pages, tracking setup, historical performance.
  3. Report & reviewYou get a written report with findings and recommendations. We book a call to walk through it.
  4. Next stepsFix it yourself, work with me, or try something different. Up to you.

Frequently asked questions

How much does an audit cost?

I quote audits on a call. It depends on account size and complexity, but the scope is fixed — you’ll know the price before we start. No surprises.

Do you do audits for small budgets?

Yes. If you’re spending £300–£500/month on Google Ads in Redcar or County Durham and want to know whether it’s working, an audit makes sense.

What if the audit finds I need a big fix?

Then I’ll tell you. I’ll also outline what fixing it would involve and roughly what it’d cost. But you’re under no obligation to hire me — the audit is yours to use however you want.

How long does the audit take?

Typically 2–3 weeks from kickoff to final report. Depends on account complexity and how much historical data there is to review.

Can audits help with Redcar-specific campaigns?

Absolutely. A lot of Redcar businesses run local campaigns targeting Middlesbrough, Stockton-on-Tees, and surrounding areas. I audit that locally-focused setup just like any other account.

Know What Your Ads Are Actually Doing

Request an audit. I'll review your account and give you a clear diagnostic with recommendations. No pressure, no obligation.

Call 07410 907 104 Request a PPC audit