PPC Consultant for Ashford Businesses

When you need a second opinion on Google Ads

Maybe you have someone already managing your ads. Maybe you’re doing it yourself. Either way, things feel off — conversions are thin, budgets get spent on keywords that don’t convert, or you’re just not sure if you’re doing it right.

That’s where fractional consulting works. You get access to 12 years of PPC experience without the overhead of a full management retainer. We’ll tell you what’s broken, how to fix it, and whether your current setup is salvageable or needs rebuilding.

What fractional advisory looks like

• Account audit — A deep look at structure, audiences, keywords, tracking, and creative. You’ll know exactly what’s working and what’s bleeding money.
• Strategy sessions — Bi-weekly or monthly calls to talk through opportunities, test results, and next moves. You manage the tactics; we advise on direction.
• Campaign design — We design a new campaign structure for you to build, or help you fix an existing one.
• Team training — Your in-house team can sit in on calls. We’ll explain the why behind each decision.
• Specific problem-solving — Conversion tracking broken? We fix it. Need to scale without blowing the budget? We map the approach.

Senior strategic input, flexible pricing

Pricing depends on scope. For most advisory clients, we work from a £300/month anchor but it’s tailored to what you actually need. A quick monthly review call looks different from designing a full campaign rebuild. We’ll quote you properly after a conversation about your situation.

The key is this: you’re not paying for task completion. You’re paying for strategic judgment. We won’t charge you to sit in meetings that don’t move the needle.

How fractional consulting starts

1. Initial callYou tell us what’s happening with your ads and what you’re trying to solve. We listen more than we talk.
2. Account reviewWe spend time in your Google Ads account, build a detailed audit, spot the gaps. Takes a day or two of work.
3. Strategy sessionWe sit down (video call, usually), walk through the audit, explain what we found, and lay out options. You decide which direction to take.
4. Ongoing advisoryWe agree on cadence — monthly calls, bi-weekly check-ins, whatever makes sense. You implement; we advise.