Already running Google Ads but unsure if you're doing it right? I offer fractional consulting and second-opinion audits for businesses in Billericay and the Essex region.
Book a consultationYou’ve got Google Ads running in-house or with an agency, but you’re not 100% confident in the strategy. Maybe you’re seeing inconsistent results, or you suspect you’re not bidding on the right keywords. Or you just want a fresh pair of eyes from someone who’s done this for 12 years. That’s what fractional consulting is for—ongoing strategic guidance without handing over day-to-day management.
Strategy, guidance, and second opinions. I work with your team (or your current agency) to sense-check your approach, spot gaps in your keyword coverage, flag tracking problems, and recommend where to invest next. I’m not replacing anyone—I’m augmenting your thinking.
If you have someone running ads—your team, an agency, a freelancer—and you want strategic input without hiring a full-time manager, fractional consulting fits. It’s also ideal if you’re doing it yourself but hitting decisions you want to run past an expert before committing budget.
Management means I control the account and make changes weekly. Consulting means you (or your team) make changes, and I advise on strategy and spot-check for problems. You stay in the driver’s seat.
Pricing varies by the scope and frequency of your needs. We quote per arrangement, typically based on the size of your account and how often we’re talking. Call me to discuss—I offer from £300/month anchoring our conversation, then we agree what fractional engagement looks like for you.
Yes. Some agencies welcome external audit. Some don’t. I’ve worked both ways. If you’re with an agency and they’re uncomfortable with external strategy input, that might be a red flag about transparency, but it’s their call.
Depends on your account size and how quickly things change. Most clients do monthly calls. Some do quarterly. Some are ad-hoc. We’ll find the rhythm that works for you.
No. All consulting is remote—video calls, emails, and screen shares. The only thing geography matters for is that your CPCs are high because of London-level competition, which means investment in strategy pays off even more.
That’s completely fine. I give my honest opinion; you decide. My role is to offer expertise, not to manage your account or force changes. Some of the best consulting work I do is validating that what a client is already doing is the right call.
Let's talk through your Google Ads strategy. I'll review your current setup, identify gaps and opportunities, and share a recommendation for how fractional consulting could help.
Call 07410 907 104 Book a consultation