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You have someone running ads. But is it the right strategy?

Maybe you’ve got an agency managing your Google Ads account. Or an internal team. Or someone part-time. But you’re not confident in the strategy. Or you’re seeing flat results. Or you just want a second opinion from someone senior who’s been doing this for 12 years. That’s where I come in—as a consultant, not a replacement. I’ll audit your current setup, spot the gaps, and tell you what to fix and why.

I'm honest about what's actually working

Sometimes your current setup is fine. Sometimes you just need a small tactical shift. Sometimes you need to rebuild. I don’t have a horse in the race—I’m not the person running the account day-to-day—so I’ll tell you what I actually think, not what justifies keeping me around.

Consulting engagements I typically do

How it works

We start with a call to scope the work. If it’s a one-off audit, that’s a fixed conversation—you get a report with findings and recommendations, and we’re done. If it’s ongoing fractional work, we’ll agree a cadence: monthly check-ins, quarterly deep dives, specific projects as they come up. Pricing depends on the scope. Most consulting engagements start from £300/month, but I’ll quote based on what you actually need.

The process

  1. Initial consultationYou describe your situation, I ask questions about your business model, who you’re targeting, and what success looks like.
  2. Audit & analysisI review your account, talk to your existing team (if you want), and identify the real issues.
  3. Recommendation & planI tell you what to fix, why, and in what order. You decide what to do with that guidance.
  4. Execution support (if wanted)For fractional engagements, I help you execute the changes or coach your team through them.

Frequently asked questions

Do I have to replace my current agency or team?

No. I’m here to advise, not take over. If your current team is good, they’ll appreciate clarity about strategy. If they’re not, I’ll help you figure out next steps. Sometimes that means replacing them. Sometimes it just means better communication.

What if we're in Derbyshire and you're remote?

It doesn’t matter. Google Ads is digital—I can review your account from anywhere, talk to you via video or phone, and give you actionable feedback on your Chapel en le Frith or regional campaigns.

How much does consulting cost?

That depends on the scope. A one-off audit might be a fixed fee; ongoing fractional work typically runs from £300/month. I’ll give you a clear quote after we’ve talked about what you need.

Can you help me interview or hire a new PPC manager?

Yes. If you’re looking for someone to run ads, I can help you brief them, review candidates, or train a new hire. I see a lot of PPC work—I know what good looks like.

What's the difference between your consulting and full management?

Consulting is strategy and guidance. I’m not logging in every day running bids. Management means I own the account end-to-end: creative, bidding, targeting, reporting. Pick what fits your business.

Can I hire you for a specific project (e.g., a product launch)?

Absolutely. If you’re running a campaign or launch and need strategic input or campaign setup, I can scope a project-based engagement.

Let's talk about your strategy

Book a free consultation. We'll discuss your current situation, what you're trying to achieve, and whether fractional consulting makes sense for you. No obligation.

Call 07410 907 104 Book a consultation