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Consulting is for you if…

Fractional means you stay in control

I don’t take over your account. I guide yours. We talk through your campaigns, I spot the gaps and quick wins, and you (or your team) execute. It’s advisory—senior-level strategy without the full retainer of management. Perfect if you’re capable but want expert eyes.

Sometimes your ads are actually fine

I’ll tell you if they are. Not every business needs full-time PPC management. If your campaigns are working and you just need a quarterly check-in, I’ll say so. That’s the honest version of consulting.

The Godalming and Surrey context

High CPCs in the commuter belt mean strategy matters more than everywhere else. Your bid, your keyword choices, your offer positioning—all have to be spot-on because you’re competing in a premium market. That’s where fractional consulting wins: I bring that strategic clarity without the overhead of full management.

The consulting process

  1. Understand your setupI review your account, your goals, your team’s capability and bandwidth.
  2. Identify gapsWhere’s the waste? Which keywords are underperforming? What tracking is broken? Where are the quick wins?
  3. Recommend changesSpecific, actionable. You decide whether to implement them or argue.
  4. Ongoing supportMonthly calls, email advice, or whatever cadence fits. You keep control; I keep you sharp.

Frequently asked questions

What's the difference between consulting and full management?

You keep your hands on the wheel. I advise from the passenger seat—you execute, I validate. Management is me driving; consulting is me co-piloting.

What if I don't have an in-house team?

Then you probably need full management, not consulting. Let’s talk on a call and I’ll point you in the right direction.

Do you work with people in Godalming?

Yes, fully remote. I understand Surrey’s high CPCs and commuter-belt competition. I’ll advise around those realities.

How often will we talk?

Whatever works for you—weekly calls, monthly check-ins, ad-hoc emails. We’ll agree on a cadence that fits your team’s needs.

What's the minimum?

From £300/month for fractional consulting. Beyond that, I quote based on how involved you want me to be.

Can I upgrade to full management later?

Absolutely. If you realise you need me to run the account, we scale up. No friction there.

Need senior strategy without giving up control?

Let's talk about what you've got, what's working, and where you're losing money. I'll give you the honest version—no sales pitch.

Call 07410 907 104 Book a consultation