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Your ads need a second opinion

You’ve got someone running your Google Ads. But is it working? Are they optimising properly, or just letting the account run on default settings? Do you actually understand what you’re paying for?

I’m Stevie Morris. I’ve been a senior Google Ads consultant for 12 years, managing £2M+ of ad spend. I’m Google Partner certified. I consult for businesses that already have someone running ads but need to know if they’re on the right track—or need a strategy overhaul.

What I help with

Not a junior's job

You get me—not a junior who’s learned Google’s recommended settings by rote. I think strategically about your keyword choice, bid structure, audience targeting, and creative testing. That level of thinking is what separates profitable accounts from expensive hobbies.

Why Heathfield & East Sussex businesses need this

East Sussex sits in the London commuter belt, which means your Google Ads competition is fierce. CPCs are high. Generic strategy won’t survive here—you need someone who thinks carefully about which keywords to bid on, which to avoid, and how to structure your account for efficiency.

You might already have an agency or in-house person. But are they thinking strategically or just executing? That’s the gap I fill.

How consultation works

  1. Initial chat (free, 30 min)Tell me what you’re trying to achieve, who’s currently managing your ads, and where you’re uncertain. No commitment.
  2. Specific project scopeWe agree on what you need—a full audit, strategy refresh, fractional management, training, whatever fits. I’ll quote you a fee for that work.
  3. Delivery & handoverI deliver findings, recommendations, or hands-on changes. You own the account and the knowledge; I’m here to elevate your thinking.

Pricing for consulting

Frequently asked questions

Can you work alongside my current agency?

Yes. I can do a fractional role—e.g. handling keyword strategy while they manage day-to-day optimisation—or I can audit their work and give you strategic recommendations. We’re not co-managing the same lever, but we can work in parallel.

What if I want to bring everything over to you?

Then we’d switch to my full management service. That’s a different engagement—you’re handing over the whole account, and I’m responsible for results. We’d start with a free strategy call.

How much does a full audit cost?

Depends on account size and complexity. I’ll give you a fixed quote after our initial call. Typically, an audit takes 10–15 hours and covers keyword strategy, bid structure, audience setup, landing page quality, and conversion tracking.

I'm in Heathfield but most of my customers are in London. Does that matter?

Yes and no. Your location targeting should match where your customers actually are, not where you’re based. If you’re a Heathfield business selling to London customers, we’d bid London-wide and set location bid adjustments accordingly. Your CPCs will be higher because of London competition, but that’s the right strategy.

Do you offer a guarantee on results?

No. I guarantee I’ll think strategically and execute properly. But results depend on your product, pricing, landing pages, and market. If those things are sound, Google Ads works. If they’re not, no amount of ad management will fix it.

What's included in a fractional retainer?

Depends on what you need. Typically: monthly strategy review, keyword performance analysis, bid adjustments, A/B testing guidance, audience refinement, and ad copy ideas. We’d define the exact scope in your engagement agreement.

Get a second opinion on your ads

Book a consultation call. We'll talk about your current approach, where you're uncertain, and whether consulting or full management makes sense. No obligation.

Call 07410 907 104 Book a consultation