Senior PPC strategy, audits, and fractional consulting for Redhill businesses. Second opinion from someone with 12 years of direct Google Ads experience.
Book a consultationMaybe you work with an agency. Maybe you’ve hired someone in-house. Maybe you’re running them yourself. Regardless, you’re probably wondering: are these ads actually profitable? That question—whether the answer is yes or no—is worth exploring with someone who isn’t already invested in the status quo.
I work as a strategic advisor and second opinion for businesses that want expert review without changing their existing setup. I’m Stevie Morris, Google Ads consultant. 12 years in the space, £2M+ in direct ad spend managed, no ties to any particular platform or agency. I tell the truth about what’s working and what isn’t.
Consultants are different from account managers. I don’t run your campaigns day-to-day. I review, advise, challenge assumptions, and help you make better decisions. Whether you use that advice or not is up to you. Most clients find it changes how they think about their Google Ads investment.
Usually one of three things. First: their current ads work okay, but plateau. Nothing’s broken, but growth has stalled. Second: they suspect their ads aren’t as good as they should be—something feels off, but they can’t articulate what. Third: they’re about to make a big decision (switch platforms, change niches, hire someone new) and want expert input first.
Redhill and the wider Surrey area are competitive markets. Google Ads CPCs are high because London is close by. That makes every decision more critical. A small mistake—wrong keyword match type, bad landing page alignment, or tracking gap—can eat your margins fast. That’s where strategic review pays off.
I specialise in ecommerce (D2C brands) and home services (plumbers, electricians, builders, installers, contractors). These niches have very different dynamics—different customer journeys, different seasonality, different unit economics. That depth matters when you’re trying to spot problems or identify opportunities. If your business is in one of these areas, that’s a head start.
Pricing depends on the scope. Initial audit and strategy recommendation call, or ongoing fractional advisory—we discuss your needs and I quote based on that. Use ‘from £300/month’ as a rough anchor for ongoing work, but we’ll tailor to your situation.
Not usually—consulting is advisory. But if you want ongoing management instead, we can discuss that separately. I offer both services, but they’re different engagements.
That’s fine. The advice is yours to use or ignore. Most people implement at least some of it, but the decision is entirely yours. I’m here to improve your thinking, not control your account.
A part-time manager lives in your account and makes ongoing changes. A consultant reviews, advises, and flags issues. You or your team execute. If you want someone hands-on in your account daily, you want management, not consulting.
Yes, though Google Ads is my main focus. I’m also Microsoft Ads certified. Most small-to-mid businesses should master Google first, then expand if it makes sense.
I work UK-wide remote, so I typically work via calls and screen sharing. But I’m familiar with the Redhill and Surrey market—high CPCs, competitive local keywords, lots of small business activity. That context is valuable.
Book a consultation call. We'll talk about your current setup, what you're trying to learn, and whether a consulting engagement makes sense. No obligation.
Call 07410 907 104 Book a consultation