Book a Free Strategy Call →

This is for in-house teams and existing clients

If you’ve got internal marketing, a freelancer, or an agency looking after your Google Ads, and you want a senior strategist to review, challenge, or upgrade your approach — this is the service.

Who I work with

Companies running Google Ads but unsure if they’re optimised. Maybe your in-house team is understaffed. Maybe your agency is good but you want a fresh set of eyes. Maybe you’re getting ready to scale and need senior strategy input. Or you’re in Dorking or Surrey and facing London-level CPCs — and you need someone to help you compete on structure and strategy, not just budget.

What advisory covers:

How it works

We start with a strategy call — you give me access to your account (read-only, secure), and I pull a diagnostic. Then I present findings and a prioritised roadmap: what’s working, what’s bleeding money, what’s the next move. From there, we can scope ongoing advisory — usually monthly calls where I coach your team through optimisations, or quarterly deep-dives if you just want periodic check-ins.

I bring:

Pricing

Advisory is priced per engagement. We scope it on a call based on what you need — could be a one-off strategic review, could be monthly coaching, could be a hybrid. Typical anchor is from £300/month for ongoing fractional advisory, but let’s talk about your specific situation and I’ll give you a proper quote.

Frequently asked questions

What if I'm happy with my current team but want a sanity check?

That’s exactly what this is for. I’ll review your account, give you an honest assessment, and tell you what I’d do differently (if anything). Sometimes a good team just needs validation. Sometimes there’s a big opportunity being missed.

Do you take over running the ads, or just advise?

I advise. You and your team implement, or you hire me to manage end-to-end (that’s a separate service). As an advisor, I help you get smarter, not replace your team.

How much does a consultation cost?

Initial strategy call is free. From there, we quote based on scope — could be a one-off review, could be monthly coaching. Call me and we’ll figure it out.

I'm in Dorking and our CPCs are killing us. Can you help?

Yes. High CPCs in Surrey and the London commuter belt are real, but most accounts I audit are wasting 20-40% of budget on poor audience targeting or inefficient bids. That’s fixable without raising budget. Let’s talk about your specific situation.

What if I want to move to ongoing management later?

We can transition from advisory to full management whenever it makes sense. No switching costs or bureaucracy — just a conversation about scope and budget.

Do you work with agencies?

I do. Some agencies in Surrey and beyond bring me in as a senior sounding board or to upskill their team. That’s fine with me as long as everyone’s clear on the scope.

Book a consultation

Let's talk through your current situation and figure out if I can help.

Call 07410 907 104 Book a consultation