PPC Consultant for Windsor Businesses

When you need a second opinion

You have Google Ads running. Someone’s managing them — maybe an agency, a marketer, or you yourself. But you’re not sure if they’re optimised. You want to know: are we wasting money? Are we leaving profit on the table? What would a senior consultant actually change?

What fractional consulting looks like

• Campaign review — structure, targeting, bid strategy, and copy critique.
• Tracking audit — where conversions are actually being recorded, what’s missing, what’s double-counted.
• Strategic advice — new audience ideas, testing roadmaps, landing page priorities.
• Troubleshooting — one-off problem diagnosis and recommendations for fixes.
• Ongoing advisory — retainer-based. You or your team execute; I review fortnightly and advise on major decisions.

I tell you the truth

Sometimes the honest answer is: your ads are fine. You’re not wasting money. The campaigns are well-structured and you should keep going. I won’t invent problems to justify a fee. If there’s a real issue, I’ll explain it clearly and give you options.

How fractional advisory works

1. Initial consultation30 minutes. You describe what’s running and what you’re unsure about.
2. Deep review (if booked)I audit your account setup, targeting, copy, tracking, and spend patterns. Typically 3–5 hours depending on account size.
3. Recommendation callI present findings, priorities, and options. You decide what to execute.

Ongoing retainer option

Many clients book ongoing fortnightly consulting: you or your in-house team runs the campaigns, I review performance, flag concerns, and advise on big moves. From £300/month for this model. Pricing for larger accounts quoted on a call.