One-off diagnostic. I find wasted spend, broken tracking, and missed opportunities. Fixed scope, no obligation.
Request a PPC auditA PPC audit is a thorough diagnostic of your Google Ads account. I look at keywords, bid strategy, landing pages, conversion tracking, ad copy, audience targeting — everything. Then I write a report telling you exactly what’s working and what’s wasting money.
It’s not a sales pitch for ongoing management. It’s a fixed-scope, one-time diagnostic. You get the report; you decide what to do with it.
Most accounts start well and then decay. You launch campaigns, they run, and then they sit. Keywords that worked two years ago stop working. Your competition changes. Google’s algorithm shifts. And unless someone’s actively monitoring, you’re throwing 20–40% of budget into the void.
An audit is a checkpoint. It tells you whether you’re at that tipping point or running solid ads.
Not every account is broken. Sometimes you’re doing well and don’t need me to say so. I audit the facts; I don’t oversell problems that don’t exist.
You get a written report with findings and recommendations. What to fix first, what to test, what to keep. Then it’s up to you. Want to implement the fixes yourself? Great. Want to hire someone? I can help. Want me to run it? That’s a separate conversation.
Pricing depends on account size and complexity. Small accounts (under £1k/month spend) are usually a quick review; larger accounts need more digging. Call and I’ll give you a quote based on what I see.
An audit assumes you’ve got an existing account to review. If you’re starting from scratch, that’s more of a strategy session than an audit. Let’s talk about what you actually need.
Yes. The audit includes findings and recommendations. How to prioritize fixes, what to test first, what tools to consider. But implementation is up to you — unless you want me to do it.
Depending on your account: a small, simple setup might take 2–3 hours; a complex account with multiple campaigns and products could take 5–8. I’ll estimate on the call before we start.
Maybe. If your account is well-run and just needs tweaks, I’ll say so. If it needs serious work and I think you’d benefit from ongoing management, I’ll suggest it — but the audit is the audit. The decision is yours.
No. I audit accounts for businesses anywhere in the UK. If you’re in Beeston, Norfolk, or anywhere else and your Google Ads need a fresh look, I can help.
Let's find out. I'll audit your account, tell you what's working and what's wasteful, and give you a roadmap. No obligation to hire me for anything after.
Call 07410 907 104 Request a PPC audit