PPC Consultant for Harpenden Businesses

You have ads. You want a second opinion.

You’ve got someone managing your Google Ads already — maybe an agency, maybe an employee, maybe a generalist. But something feels off. CPCs seem high. Scaling isn’t working. Tracking’s messy. Or you just want an expert to review quarterly and call out what’s broken. That’s what I do.

What a fractional consultant does

• Audit your current setup — campaign structure, bid strategy, creative, tracking
• Advise on strategy — scaling bottlenecks, niche positioning, keyword discipline
• Coach your team — or your current agency — on specifics
• Quarterly review — spot-check accounts, give recommendations
• No day-to-day — I’m not in the account every day; you decide what to action

When you need fractional Google Ads expertise

Maybe your internal person or existing agency is solid but stretched thin. Maybe you want expert validation before a big spend increase. Maybe you’re in-house but want a strategic check-in every quarter. I’ve managed £2M+ in ad spend across ecommerce, D2C, and home services. I spot patterns—what’s working, what’s wasted, what’s a trap.

How consulting works

1. Strategy callTell me what you’re running, what’s working, what’s stuck. I ask questions.
2. Audit or reviewI review your account(s) and give written recommendations—strategy, structure, tracking, scaling.
3. Ongoing adviceMonthly or quarterly check-ins. Or as-needed calls. You decide.