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When you need a senior voice in the room

Not every business needs full management. Some have an in-house operator or agency handling day-to-day work. What you might need is strategy—someone to sense-check decisions, spot blind spots, or take a shift in direction.

That’s fractional PPC consulting. You keep your current setup; I come in as a second opinion, strategic advisor, or temporary lead depending on what you need.

Typical consulting engagements

No ego, just honesty

I’m not here to undermine whoever’s running your ads now. If they’re doing solid work, I’ll tell you. If they’re not, I’ll be direct about it and suggest what to change.

Pricing for advisory work

Consulting starts from £300/month. Most engagements are quoted on a call, depending on scope—whether it’s a monthly strategy review, a full quarterly rebuild, or a one-off audit. I’ll walk you through exactly what it costs before anything kicks off.

Frequently asked questions

I'm in Long Eaton—do you work with local businesses?

Absolutely. I work with clients across the UK, including Long Eaton, Ilkeston, Nottingham, and the rest of Leicestershire and the East Midlands. Location doesn’t affect my ability to audit and advise on your Google Ads strategy.

How is this different from having an agency manage everything?

You keep control and ownership of your account. I’m here as a strategic partner—to review, challenge, and improve what’s already running. It’s cheaper than full management and gives you flexibility if you want to take decisions in-house.

Can I hire you just to fix one specific problem?

Yes. Give me details on a call, and I’ll scope it out. Some fixes are quick; others need ongoing input. I’ll be clear on what it takes and what it costs.

Do you integrate with my current agency or in-house team?

Yes. I’ll work alongside whoever’s running your day-to-day ads. We’ll either collaborate directly or I’ll give you a report with recommendations they can action.

What areas of Google Ads consulting do you specialise in?

Ecommerce and home services, primarily. If your business is in one of those niches, I’ve probably solved your challenge before. If not, I’ll give you an honest answer on whether I’m the right fit.

Get a second opinion on your Google Ads strategy.

Book a consultation. We'll talk about what you're running now, where the gaps are, and what a focused improvement looks like.

Call 07410 907 104 Book a consultation