Senior PPC advisor for businesses with existing ads. I offer strategy, second opinions, fractional management, and troubleshooting—no full takeover needed.
Book a consultationYou’ve got someone running your Google Ads—an agency, an in-house person, a freelancer. But you’re not sure if the strategy is solid. Or you’ve hit a plateau. Or you want a second pair of eyes before making big changes. That’s exactly what I do. I don’t replace your existing team; I complement them with 12 years of campaign experience and a blunt outside view.
I won’t pretend everything’s fine if it isn’t. If your ads are wasting money, I’ll tell you. If your tracking is broken, we’ll fix it or agree to fix it. If the problem is your landing pages or margins, I’ll point that out. I’m not here to rubber-stamp decisions; I’m here to give you the straight truth.
You describe the problem or question. We either schedule a call or I review your account directly with your permission. From there, depending on complexity, I might deliver a report, attend a team call, or work hands-on for a few weeks. Pricing is tailored to the work—there’s no standard menu. Start with a consultation call and we’ll scope it together.
Based remote, serving businesses across Sunderland, County Durham, and the UK. Whether you’re a North East roofing company scaling nationally or a product seller in Gateshead, the approach is the same: clear strategy, data-driven decisions, brutal honesty.
It depends on the work. A one-off 2-hour strategy review costs different from fractional ongoing management. Starting point is usually £300/month for lighter work, scaling up for bigger projects. We’ll quote properly after your first call.
No. We’re supplementary. You keep your current setup and I come in as an advisor or part-time manager for specific work. Some clients bring me in for 3 months to overhaul strategy, then go solo. Others use me ongoing for a second opinion.
That’s a conversation to have with them first. Most professional teams welcome a second opinion and external knowledge. If they’re defensive, that might tell you something.
Absolutely. If you’re targeting Sunderland or County Durham specifically—local services, geo-targeted offers—we’ll make sure your location targeting, ad copy, and landing pages are optimised for your local market. Same logic applies whether you’re local-only or national.
Not really. A single 2-hour strategy call is fine. Ongoing fractional work we typically talk in terms of months, not years. We’re flexible around what you need.
You’re equipped with a plan and the confidence to execute it. If you need me again later, call. No lock-in, no surprise fees.
Schedule a consultation call. We'll talk through your current setup, what's working, what's not, and what happens next. Straightforward conversation, no sales pitch.
Call 07410 907 104 Book a consultation