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Your Google Ads are probably broken. Let's confirm.

Most businesses don’t know what’s wrong with their ads because nobody’s really looked. Conversion tracking is partial. Keywords are too broad. Bids are arbitrary. You’re probably spending on traffic that doesn’t convert, and you have no idea why. An audit finds it. You don’t have to fix it with us — but you’ll know exactly what’s happening.

What I audit

Honest diagnosis, no pressure to hire us.

I audit because it’s the right first step, not because we want to upsell you into a contract. If your ads are fine and just need small tweaks, you’ll hear that. If they’re a disaster, we’ll tell you. Then you decide whether to fix it yourself, hire someone else, or work with us.

How the audit works

  1. Step 1: Account accessYou give us read-only access to Google Ads, Google Analytics, and your conversion tracking setup. Takes 15 minutes.
  2. Step 2: Analysis (5–10 days)We map every keyword, ad, landing page, and conversion event. We look for leaks: wasted spend, tracking gaps, messaging mismatches, structural problems.
  3. Step 3: Report + callYou get a written report (what we found, why it matters, what to do). Then we do a 1-hour call to walk through findings and answer questions.

Who needs an audit

An audit makes sense if: you’ve been running ads for 6+ months but don’t know if they’re working, you switched to a new platform or operator and want a baseline, you suspect tracking is broken, or you’re about to scale and want to know your foundation is solid. Haywards Heath, Crawley, Lewes, Horsham, Steyning, Horley, Shoreham-by-Sea — we’ve audited ecommerce, trades, and home services across the South East. We know what good looks like in your market.

Pricing and next steps

Audit cost depends on account complexity and scope. Quote comes after a short call where I scope the work. You’ll know the price before we start. No setup fees, no surprises. Once the audit is complete and you’ve read the report, you’re done — unless you want to hire us to fix it. Your choice, zero pressure.

Frequently asked questions

What if I don't want you to fix the problems? Can you just audit?

Absolutely. The audit stands alone. We’ll give you a written report and a call to explain it. You can take it to another agency, your team, or an internal expert. We’re fine with that.

How long does an audit take?

Access to report and findings call: 5–10 days from the start. The call is about 1 hour. Then you have the findings; what you do with them is up to you.

Do you need a lot of access to my account?

Read-only access to Google Ads and Google Analytics. That’s it. No passwords, no ability to make changes. We’re looking at what’s there, not touching anything.

I'm based in Haywards Heath. Can you audit my specific market?

Yes. Brighton and Hove, Haywards Heath, Crawley, Lewes, Horsham, Steyning, Horley, Shoreham-by-Sea — I know these markets. Local competitor dynamics, audience behaviour, and typical CPCs are part of the context we use to diagnose your ads.

What if the audit says everything is fine?

You’ll still get a report. Maybe you’ve done it right, or maybe you’re optimising the wrong things. Either way, you’ll know, and you can either sleep soundly or ask us for strategy advice. No charge for honesty.

How much does an audit cost?

Depends on account size and complexity. Book a short call (no obligation), I’ll scope it, and I’ll give you a fixed price. You can accept or decline before any work starts.

Get a clear picture of your ad spend

If you're in Haywards Heath, Brighton and Hove, or the South East, and you want to know exactly where your Google Ads money is going and whether it's working, an audit is the place to start. No long contract, no pressure to hire us for ongoing work. Just honest diagnostic.

Call 07410 907 104 Request a PPC audit