Independent Google Ads consultant with 12 years of experience. I work with Devon businesses as a fractional specialist, a strategic second opinion, or an advisor when your current setup isn't giving you confidence.
Book a consultationThere’s a version of consultancy that’s just a dressed-up sales pitch for management services. That’s not what this is.
When you hire a PPC consultant, you’re buying senior judgement — someone to look at your campaigns with fresh eyes, tell you what’s wrong (or what’s actually fine), and give you a clear view of what to do next. You might already have an in-house team or an agency running your ads. You might be running them yourself. A consultant’s job is to be the person in the room who knows Google Ads deeply and has no reason to give you a rose-tinted answer.
With 12 years in Google Ads and £2M+ in ad spend managed directly, I’ve seen most of the mistakes, and most of the situations where things looked wrong but were actually fine. Both matter.
The difference between hiring a consultant and hiring an agency is what they’re incentivised to say. An agency has a reason to make your current situation sound more complicated than it is. A consultant’s only output is honest advice.
If your campaigns are actually fine, I’ll tell you that. It’s happened. The advice in that situation is to leave things alone and focus your energy elsewhere. That’s a legitimate outcome of a consultation, and it’s better than spending money fixing something that isn’t broken.
Advisory and consultancy work is quoted based on scope and frequency — there’s no fixed off-the-shelf price for every situation. Ongoing management starts from £300/month as a reference point. For advisory or fractional work, book a call and we’ll agree something that reflects what you actually need.
An agency runs your campaigns for you on an ongoing basis. A consultant provides senior advice, strategy and oversight — often working alongside an existing agency or in-house team, or advising a business owner who manages their own ads.
Yes. A second opinion on your agency’s strategy, account structure or reporting is a common and legitimate use of a consultant. You don’t have to be unhappy with your agency to benefit from an independent view.
Yes. Fractional consultancy — where I’m available on a regular basis to advise, review and guide without doing full management — is something I offer to businesses who need senior input but not a full management service.
Pricing depends on the scope and how frequently you need support. I don’t publish a fixed rate for consultancy because the right engagement varies. Book a call and we’ll work out what makes sense for your situation.
Yes — this is one of the most common situations I see. Business owners who run their own ads can often improve significantly with a few targeted changes identified by someone who does this every day. A consultation or audit is usually the right starting point.
Whether you're questioning your current results, thinking about scaling spend, or just want someone senior to look at your account with fresh eyes — book a consultation and we'll work out whether and how I can help.
Call 07410 907 104 Book a consultation